CBD-Infused Beverages: Their Popularity and U.S. Sales Projections
June 28, 2024
The CBD beverage market is projected to reach $1.3 billion by 2028.
Thriving Success: The Rise of CBD-Infused Beverages in America
Cannabidiol (CBD), a non-psychoactive compound from the hemp plant, has quickly become popular in the U.S., especially in drinks. Let's explore why CBD-infused beverages are so well-liked and what the future holds for their sales. We spoke with Catherine Zito, CEO of Cannabis Business Solutions, Inc. She shared insights on why CBD-infused products are so popular, current trends, what consumers are looking for, and the potential revenue retailers or e-commerce merchants can earn by adding CBD-infused beverages to their product lines. It's legal to sell CBD-infused beverages in 47 states in retail stores as well as online.
Why CBD-Infused Beverages Are Popular
Health and Wellness Trend
"Consumers are increasingly seeking natural remedies for issues like stress, anxiety, and pain," said Zito. "CBD is known for its calming and anti-inflammatory properties, so it fits well into this trend. People are looking for safe, natural ways to improve their well-being, and CBD offers just that."
Variety and Convenience
CBD-infused drinks come in many forms like sparkling water, tea, coffee, energy drinks, and even alcohol. As these options become more available in large retail and convenience stores, their popularity will keep growing.
Innovative Marketing
CBD beverage brands have been successful in their marketing strategies, focusing on high-quality ingredients and transparency about CBD sourcing. "Clear, honest communication about your products is key to building trust with consumers," says Catherine Zito. Influencer partnerships and social media campaigns have also boosted their popularity.
Retail and Sales Projections
The cost of CBD-infused beverages can vary based on several factors, including the brand, CBD strength (typically ranging from 10mg to 25mg per can), type of beverage, quality of ingredients, packaging, and market demand. Generally, a single can of CBD-infused beverage in the U.S. ranges from $3 to over $7 for premium specialty brands.
The market for CBD-infused beverages in the U.S. is poised for significant growth, with a compound annual growth rate (CAGR) exceeding 20%. As of 2023, the CBD beverage market was valued at approximately $250 million and is projected to reach nearly $1.3 billion by 2028.
Banking and Payment Processing Requirements
To ensure safe compliance with banking and payment processing regulations, the first step is to secure a hemp-friendly bank and payment processor. Catherine Zito emphasizes the importance of choosing the right financial partners for seamless transactions and long-term relationships.
"Before clients can apply for a retail, ecommerce, or mobile credit card merchant account, they must secure a hemp-friendly bank account," she explains. "We offer complimentary connections to over 60 U.S. hemp-friendly banks. Once the business account is established in the company's name, owners can easily submit an online application through us. Our services include no long-term contracts, competitive rates, and a reputation for delivering 5-star customer service.”
Key Drivers of Growth
What's Next for CBD-Infused Beverages: Trends and Challenges
CBD-infused beverages are becoming increasingly popular due to health and wellness trends, variety, and innovative marketing. With promising sales projections, this market segment is set to grow significantly. However, regulatory clarity and quality control will be essential for sustained success.
Cannabis Business Solutions offers many services for businesses who want to add CBD infused beverages to their product line or start a new business. Services include everything from hemp friendly banking and payment processing to formulations, branding, third party lab testing and local or national distribution. For more information visit CBScannabis.com.
Cannabidiol (CBD), a non-psychoactive compound from the hemp plant, has quickly become popular in the U.S., especially in drinks. Let's explore why CBD-infused beverages are so well-liked and what the future holds for their sales. We spoke with Catherine Zito, CEO of Cannabis Business Solutions, Inc. She shared insights on why CBD-infused products are so popular, current trends, what consumers are looking for, and the potential revenue retailers or e-commerce merchants can earn by adding CBD-infused beverages to their product lines. It's legal to sell CBD-infused beverages in 47 states in retail stores as well as online.
Why CBD-Infused Beverages Are Popular
Health and Wellness Trend
"Consumers are increasingly seeking natural remedies for issues like stress, anxiety, and pain," said Zito. "CBD is known for its calming and anti-inflammatory properties, so it fits well into this trend. People are looking for safe, natural ways to improve their well-being, and CBD offers just that."
Variety and Convenience
CBD-infused drinks come in many forms like sparkling water, tea, coffee, energy drinks, and even alcohol. As these options become more available in large retail and convenience stores, their popularity will keep growing.
Innovative Marketing
CBD beverage brands have been successful in their marketing strategies, focusing on high-quality ingredients and transparency about CBD sourcing. "Clear, honest communication about your products is key to building trust with consumers," says Catherine Zito. Influencer partnerships and social media campaigns have also boosted their popularity.
Retail and Sales Projections
The cost of CBD-infused beverages can vary based on several factors, including the brand, CBD strength (typically ranging from 10mg to 25mg per can), type of beverage, quality of ingredients, packaging, and market demand. Generally, a single can of CBD-infused beverage in the U.S. ranges from $3 to over $7 for premium specialty brands.
The market for CBD-infused beverages in the U.S. is poised for significant growth, with a compound annual growth rate (CAGR) exceeding 20%. As of 2023, the CBD beverage market was valued at approximately $250 million and is projected to reach nearly $1.3 billion by 2028.
Banking and Payment Processing Requirements
To ensure safe compliance with banking and payment processing regulations, the first step is to secure a hemp-friendly bank and payment processor. Catherine Zito emphasizes the importance of choosing the right financial partners for seamless transactions and long-term relationships.
"Before clients can apply for a retail, ecommerce, or mobile credit card merchant account, they must secure a hemp-friendly bank account," she explains. "We offer complimentary connections to over 60 U.S. hemp-friendly banks. Once the business account is established in the company's name, owners can easily submit an online application through us. Our services include no long-term contracts, competitive rates, and a reputation for delivering 5-star customer service.”
Key Drivers of Growth
- The 2018 Farm Bill legalized hemp-derived CBD, opening doors for commercial use, with potential for further regulatory boosts.
- Increasing Demand: Growing consumer awareness of CBD's benefits is driving demand upward.
- Retail Expansion: CBD beverages are increasingly available in major retail stores and online platforms, enhancing accessibility.
CBD-infused beverages are becoming increasingly popular due to health and wellness trends, variety, and innovative marketing. With promising sales projections, this market segment is set to grow significantly. However, regulatory clarity and quality control will be essential for sustained success.
Cannabis Business Solutions offers many services for businesses who want to add CBD infused beverages to their product line or start a new business. Services include everything from hemp friendly banking and payment processing to formulations, branding, third party lab testing and local or national distribution. For more information visit CBScannabis.com.
Join us at FMCCE! Connect with medical cannabis leaders, physicians, and patients for expert talks on the future of cannabis, clinical care, and policy. Get the latest OMMU update, practice tips, and earn CMEs/CEUs. Topics include pain, PTSD, women’s health & more. Don’t miss it! What - 8th Florida Medical Cannabis Conference & Expo When - May 30 - June 1, 2025 Where - Rosen Centre Hotel, 9840 International Dr., Orlando, Florida Agenda & General Info - https://fmcce.com Registration includes : Admission to all sessions and exhibition List of attendees (names and affiliations only) 2-continental breakfasts and 2-two drink tickets to receptions 3-refreshment breaks, name badge and program Conference proceedings and video recordings Access to hotel room block (based on availability) Tickets - Receive 25% off with discount code FCEIMG More info and registration (in-person or virtual admission Exhibit and Sponsor Specials - Showcase your products or services. Message Catherine Zito cz@catherinezito.com or mobile (813) 486-2416. Join the largest U.S. cannabis and hemp networking and education Meetups. Free Signu p
With insights from over 120 thought leaders including industry powerhouses like George Archos (Verano), Charlie Bachtell (Cresco Labs), Boris Jordan (Curaleaf), Tim Seymour (CNBC/Seymour Asset Management), and more, you'll be networking with the best in the business. What - Benzinga Cannabis Capital Conference When - June 8-10, 2025 Whe r e - Marriott Magnificent Mile, 540 N. Michigan Ave., Chicago, IL 60611 General Info Tickets - Receive 20% off. Enter discount code CBS20 REGISTER TODAY Join the largest U.S. networking and education Meetups. Free Signup ! For more info or exhibitor/sponsorship specials contact - Catherine M. Zito at c z@catherinezito.com or (813) 486-2416
FREE Tickets to Alternative Products Expo Miami! Join hemp and cannabis enthusiasts at the Alt Pro Expo, the ultimate trade show, April 3-5, 2025, at Mana Wynwood Convention Center in Miami, FL. Connect with top brands, buyers, and industry leaders in the premier smoke shop scene while exploring the latest innovations in counterculture products. Take advantage of exclusive show discounts, expand your network, and gain valuable industry insights. Register now for your free tickets! https://www.meetup.com/cannabis-entrepreneurs-investors/events/306173027/?eventOrigin=group_upcoming_events
Finding a reliable, cannabis compliant payment processor is crucial. While Square, CanPay, and Dutchie are an option, they fall short for cannabis businesses. Cannabis Business Solutions (CBS) offers compliant, profitable and seamless solutions. No application fee. Free consultation. and introductory equipment specials. CBScannabis.com
Join us at FMCCE! Connect with medical cannabis leaders, physicians, and patients for expert talks on the future of cannabis, clinical care, and policy. Get the latest OMMU update, practice tips, and earn CMEs/CEUs. Topics include pain, PTSD, women’s health & more. Don’t miss it! What - 8th Florida Medical Cannabis Conference & Expo When - May 30 - June 1, 2025 Where - Rosen Centre Hotel, 9840 International Dr., Orlando, Florida Agenda & General Info - https://fmcce.com Registration includes : Admission to all sessions and exhibition List of attendees (names and affiliations only) 2-continental breakfasts and 2-two drink tickets to receptions 3-refreshment breaks, name badge and program Conference proceedings and video recordings Access to hotel room block (based on availability) Tickets - Receive 25% off with discount code FCEIMG More info and registration (in-person or virtual admission Exhibit and Sponsor Specials - Showcase your products or services. Message Catherine Zito cz@catherinezito.com or mobile (813) 486-2416. Join the largest U.S. cannabis and hemp networking and education Meetups. Free Signu p
With insights from over 120 thought leaders including industry powerhouses like George Archos (Verano), Charlie Bachtell (Cresco Labs), Boris Jordan (Curaleaf), Tim Seymour (CNBC/Seymour Asset Management), and more, you'll be networking with the best in the business. What - Benzinga Cannabis Capital Conference When - June 8-10, 2025 Whe r e - Marriott Magnificent Mile, 540 N. Michigan Ave., Chicago, IL 60611 General Info Tickets - Receive 20% off. Enter discount code CBS20 REGISTER TODAY Join the largest U.S. networking and education Meetups. Free Signup ! For more info or exhibitor/sponsorship specials contact - Catherine M. Zito at c z@catherinezito.com or (813) 486-2416
FREE Tickets to Alternative Products Expo Miami! Join hemp and cannabis enthusiasts at the Alt Pro Expo, the ultimate trade show, April 3-5, 2025, at Mana Wynwood Convention Center in Miami, FL. Connect with top brands, buyers, and industry leaders in the premier smoke shop scene while exploring the latest innovations in counterculture products. Take advantage of exclusive show discounts, expand your network, and gain valuable industry insights. Register now for your free tickets! https://www.meetup.com/cannabis-entrepreneurs-investors/events/306173027/?eventOrigin=group_upcoming_events
Finding a reliable, cannabis compliant payment processor is crucial. While Square, CanPay, and Dutchie are an option, they fall short for cannabis businesses. Cannabis Business Solutions (CBS) offers compliant, profitable and seamless solutions. No application fee. Free consultation. and introductory equipment specials. CBScannabis.com
Explore a safer alternative for payment processing in the cannabis and hemp industry. Say goodbye to the risks and unreliability of non-compliant providers like Dutchie, Square, or PayPal, which can freeze your funds without notice. At Cannabis Business Solutions, we offer reliable, fully compliant payment solutions tailored for cannabis and hemp businesses, backed by live customer support—even on weekends. Plus, benefit from free referrals to trusted cannabis-friendly banks nationwide!
Discover how Cannabis Business Solutions offers a superior payment processing experience for dispensaries compared to Dutchie's Plaid system. With purpose-built reliability, real cannabis compliance, and faster transaction times, our debit option minimizes failures and enhances customer satisfaction. Experience a seamless checkout process that boosts sales and customer loyalty. Try us risk-free for 60 days and see the difference! For more information, visit CBScannabis.com.
Florida is on track to become the nation's largest marijuana market! Join 200 attendees, sponsors, and vendors, for this exciting networking and educational event. Industry leaders will discuss key topics; 22 new MMTC licenses, cannabis rescheduling to Class III, the SAFE Banking Act, MMTC mergers, and the Amendment 3 adult-use initiative. Don't miss this opportunity to grow your business in the expanding cannabis market! What - The Future of Adult Use and Medical Marijuana in Florida When - Monday, January 13, 2025 from 7:30am-5:00pm. Where - Donald L. Tucker Civic Center. 505 W Pensacola St, Tallahassee, FL 32301 Host - Medical Marijuana Business Association of Florida Meetup - Stop by the Cannabis Business Solutions booth and meet your Meetup host, Catherine Zito, along with Scott Curtis, COO of First Port City Bank. More info - Cannabis Entrepreneurs and Investors Networking Group Ticket Special - Receive $25 any ticket with discount code: CBSINC . General admission inc. breakfast, lunch, speakers and networking. $275 p.p. Non-Profits $200 p.p. Register today !
Looking for safe, compliant banking for your cannabis business? At Cannabis Business Solutions, Inc., we offer free introductions to over 60 privately held cannabis-friendly banks. Whether you're running a medical dispensary or adult-use cannabis retail business, we can connect you with secure financial services to ensure long-term success. Learn more at cbscannabis.com.
The growing hemp and cannabis business faces some tricky issues when it comes to getting paid. But don't worry! Cannabis Business Solutions offers a straight forward approach to make the application process simple and smooth. CBS helps hemp, Delta, medical and recreational cannabis and related businesses with easy and efficient payment processing, whether you're selling in stores, online or mobile. Nobody likes the stress of their credit card account or bank suddenly closing for no reason. Catherine Zito, CEO of Cannabis Business Solutions, Inc. and the organizer of the three largest U.S. hemp and cannabis networking groups with over 6,000 members says this issue happens too often. Starting a business can be overwhelming, especially with payments. But a good payment processor should handle all the complicated items, like compliancy, keeping customers data safe, and offering an alternative to cash transactions. This is crucial, as relying solely on cash can expose staff and the business to the risk of theft. A hemp or cannabis friendly bank is required before making an application for merchant credit card processing. CBS works with over 60 banks and credit unions across the country. “Our job is to find the perfect fit for each merchant and give competitive rates to make sure they make the most money,” says Catherine Zito. Banks aren't all the same, so our good relationships make it easy for businesses to find a bank and apply for merchant processing without any fees or long contracts. We're here to give special help that fits each business's needs. We strongly advise seeking out a reliable individual or company to assist you with payment processing in the ever-evolving cannabis and hemp industry. For more information or to schedule a complimentary consultation, visit CBScannabis.com .
Join us for our highly anticipated 100th Ultimate Networking Party and network with 150 guests. This event is an exceptional opportunity for B2B and B2C professionals to connect with industry elites. Forge valuable connections, explore limitless possibilities, and elevate your business.
Experience the vibrant atmosphere of The CURRENT Hotel, Marriott Autograph Collection with complimentary valet parking. This will be a sell-out event; secure your tickets today and gain access to this exclusive networking event.